FatCat Strategies is a full-service digital marketing agency founded in 2002 and based in Raleigh, North Carolina. The firm specialises exclusively in serving home improvement contractors, offering a suite of services designed to generate exclusive, high-quality leads. Its capabilities span PPC and paid advertising, SEO and answer engine optimization (AEO), website management, social media management, and email marketing.
The agency develops customized digital marketing plans for each contractor client rather than applying standardised campaigns. It operates with an accountability-driven approach, providing clients with clear, honest performance data. FatCat Strategies is a women-owned, women-led company with a stated deep commitment to the home improvement industry.
