Groupon runs a local marketplace where consumers find deals on services and experiences and merchants reach customers with no upfront costs, built on AI and mobile commerce technology.
Groupon, Inc. operates a local marketplace connecting consumers with deals on services and experiences from local businesses, while allowing merchants to reach new customers with no upfront costs. The company's technical work spans artificial intelligence, mobile commerce, marketplace and e-commerce platforms, and local commerce technology. Engineering teams work on systems supporting millions of active customers and more than one million merchant partners globally, in cities across multiple continents.
The platform comprises a consumer deals marketplace spanning restaurants, travel, wellness, activities and goods; a merchant partner platform that helps local businesses build awareness and drive incremental sales; and a mobile commerce experience through which more than 75% of transactions occur. Deal categories range from restaurants and travel to wellness, activities and retail goods.
Groupon employs thousands of people across multiple continents. The company describes its culture as one that celebrates hard work, rewards impact and empowers individuals to make meaningful contributions from day one. It frames its current direction as a radical transformation, with a mobile-first approach to commerce and the application of AI and other emerging technology across its products.