AutoScout24 is an online automotive marketplace operating across 19 European countries and Canada. Founded in Munich in 1998, the company connects private customers, dealers, and automotive partners through its core platform, which hosts over two million vehicle listings and serves more than 30 million monthly users. The marketplace encompasses cars, motorcycles, commercial vehicles, and camping vehicles, with a dealer partner network exceeding 45,000.
The company has expanded its offerings through strategic acquisitions and product launches. smyle, launched in 2021, represents a shift toward full e-commerce: it enables end-to-end online vehicle purchases, including payment processing, insurance integration, vehicle registration, home delivery, and a 14-day return policy. AutoScout24 also operates LeasingMarkt.de (acquired 2020), described as Germany's largest leasing marketplace, and AutoProff (acquired 2022), a B2B digital trading platform. In 2024, the company acquired Trader Corporation, which operates AutoTrader.ca and AutoHebdo.net in Canada.
The technical scope spans online marketplace infrastructure, e-commerce systems, payment and insurance integration, vehicle logistics, registration services, and content production. AutoScout24 Magazine has published vehicle tests and reports since 2001, establishing an editorial function alongside its transactional platforms. The company employs approximately 2,000 people across its operations.
